Seminars — sTARTUp Day - Most Startup-Minded Business Festival
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Seminars

In the sTARTUp Day seminars area, nearly fifty different practical seminars take place, covering topics ranging from marketing and fundraising to time management and the creation of research-intensive startups. Here are the first seminars at sTARTUp Day 2025!

Do You Want to Cross Things Off From Your To-Do List?

30 January 11:00-11:45
Seminar room 1
Do you know the feeling of having too many things to do? In this workshop you will have a chance...

Clarity & Control: Build Your Personal Time Management System

30 January 11:00-11:45
Seminar room 2
Drowning in tasks, projects & ideas you need to get done? Forgetting important details? Finding it difficult to really rest...

Prototron x Swedbank: The Insider’s Guide to Secure Your First Funding

30 January 11:00-11:45
Seminar room 3
Join us for a power-packed seminar on funding success with Prototron and Swedbank! Get insider tips and actionable hacks to...

Optimizing PayPal’s Products to Go Global

30 January 11:00-11:45
Seminar room 4
We will provide a quick overview of PayPal’s most advanced and recent product, to optimize your payment and conversation rates...

Cut Cloud Costs by 50%: How OVHcloud Startup Program Helps Startups Scale Smarter and Faster

30 January 11:00-11:45
Seminar room 5
OVHcloud experts reveal strategies to optimize cloud infrastructure for startups. Learn how to reduce costs, leverage our €100,000 voucher, and...

Increase Valuation Through Strategic IP Management!

30 January 11:00-11:45
Seminar room 6
Learn the key IP fundamentals that savvy investors look for when evaluating your startup. Experienced IP lawyers will highlight the...

Relationships - The Foundation of Teamwork

30 January 12:00-12:45
Seminar room 1
How easy is to work with, or even be around people you don't have a good relationship with? Not very....

AI in Healthcare: Exploring Business Opportunities Beyond MDR

30 January 12:00-12:45
Seminar room 2
Join us to explore how AI can revolutionize healthcare beyond MDR regulations. Discover real-world use cases, innovative solutions, and untapped...

Collaborate or Die! Reasons and Ways to Do R&D Collaboration

30 January 12:00-12:45
Seminar room 3
Join our seminar to explore the benefits and methods of R&D collaboration. Industry leaders, experts and policymakers will share insights,...

Clean Ladder to Growth Funds

30 January 12:00-12:45
Seminar room 4
Insightful seminar and panel discussion titled "Clean Ladder to Growth Funds." This event is designed for entrepreneurs, startup enthusiasts, and...

Mobile Platform Playbook for Startups

30 January 12:00-12:45
Seminar room 5
This seminar aims to provide an overview for startups about different options for mobile application development. We will address the...

On Angel Wings - How Angel Investors Evaluate Startup Business Models

30 January 12:00-12:45
Seminar room 6
This seminar delves into the critical aspects angel investors consider when evaluating startups. It covers the unique role of angel...

Remote vs. Office: A Leadership Dilemma or a Productivity Solution?

30 January 13:00-13:45
Seminar room 2
Remote vs. Office: A Leadership Dilemma or a Productivity Solution? Engage in a thought-provoking debate on the merits and challenges...

Strategizing Start-Up and SME Growth with Science Funding Instruments

30 January 13:00-13:45
Seminar room 3
Are you a start-up or a small to medium-sized enterprise seeking opportunities to leverage science funding and collaboration to move...

Responsive and Responsible Through Design

30 January 13:00-13:45
Seminar room 4
This seminar focuses on two key pillars of modern design: how do we create seamless, adaptive user experiences and how...

What Kind of Stories Make Money?

30 January 14:00-14:45
Seminar room 1
How to stand out in the sea of sameness? A brand is more than just a logo or a mission...

Challenges and Opportunities for Defence Sector Startups in Estonia

30 January 14:00-14:45
Seminar room 2
Do Estonian laws support or hinder building defence sector startups? What kind of public and private financing is available and...

AI and Operational Intelligence for Scaleups

30 January 14:00–14:45
Seminar room 3
In this seminar, we explore how scaleups can leverage AI and operational intelligence to achieve growth readiness in operations. Explore...

Canada, Your Next Destination

30 January 14:00-14:45
Seminar room 4
Canada, your second home: The world’s largest technology companies call Canada home. With access to highly skilled talent, industry expertise,...

Pick the Fundraising Model that Suits You!

30 January 14:00-14:45
Seminar room 5
Discover how to choose the ideal fundraising model in this concise, yet comprehensive session. Understand the various models used by...

They Don't Trust You? Verify! How Can Decentralized AI Agents Reinvent Trust

30 January 14:00-14:45
Seminar room 6
How can we ensure an AI agent truly delivers on its promises? Is blockchain technology as secure as it claims...

Making Your Brand a Personality

30 January 15:00-15:45
Seminar room 3
In this session, Arno Pae will share Swedbank’s experience utilizing Kantar’s NeedScope positioning model to harmonize advertising across markets and...

How to Survive Due Diligence?

30 January 15:00-15:45
Seminar room 4
What does it take to impress investors during due diligence? Join Marti Soosaar and Alexandra Balkova for an engaging session...

How Much Is Your Marketing Really Worth?

30 January 16:00-16:45
Seminar room 3
What if you stopped running ads tomorrow? Econometric analysis, like Marketing Mix Modeling (MMM), reveals how much of your revenue...

Mooncascade and Esgrid: Why Startups Shouldn't Be Afraid of the Cloud

30 January 16:00-16:45
Seminar room 4
Discover how to leverage the cloud for affordable growth and avoid costly re-engineering. In this seminar we will be introducing...

Localization with AI: Speaking the Language of Your Customers

31 January 10:00-10:45
Seminar room 5
State-of-the-art AI language models excel in fluent English, but what happens when you need to connect with customers across diverse...

The Power of Rest: Mastering Success without Burnout

31 January 11:00-11:45
Seminar room 2
Do you feel like you’re constantly juggling too much? Work responsibilities are piling up, chores at home demand attention, family,...

The Art and Science of Pitching [Deep Tech Edition]

31 January 11:00-11:45
Seminar room 3
How do you communicate complexity in 3 minutes? Gleb Maltsev has coached thousands to do precisely this over the past...

Fix Your Value Proposition or Fail!

31 January 11:00-11:45
Seminar room 5
You have 8 seconds to capture your target customer’s attention—any longer, and you lose the sale. In this interactive workshop,...

Multitasking - Road to Hell Is Paved with Good Intentions

31 January 12:00-12:45
Seminar room 1
Are you a team player? An awesome go-getter to help your team and take on any task available? Good. Until...

Regulatory: AI and GDPR Fines - 10 Things to Ensure Your Compliance

31 January 12:00-12:45
Seminar room 3
How do AI and data protection regulations influence your start-up? „We don’t use AI and personal data!“ – most likely,...

A Hundred Choices: A Discussion Game About Ethics to Clear the Air in the Work Environment and Enhance Teamwork

31 January 12:00-12:45
Seminar room 4
We will learn how to use a discussion game for team building in your organization. The seminar is learning by...

Behind the Scenes: Building Estonia's First Film Monster

31 January 12:00-12:45
Seminar room 5
Discover the making of the groundbreaking creature in Moonika Siimets’s upcoming film Black Hole (premiering January 2025). Learn how teams...

How to Valuate Your IP with IP Score

31 January 13:00-13:45
Seminar room 1
Getting a sense of the business value of the IP surrounding your technology is not rocket science. The Enterprise Estonia...

SEO for Startups in Under an Hour: A Crash Course

31 January 13:00-13:45
Seminar room 3
In the ever-evolving digital landscape, an online presence is a must for any startup looking to thrive. Stay tuned for...

Bridging Research, Business, and Industry: A Joint Journey in Product Co-Design

31 January 13:00-13:45
Seminar room 4
Successfully managing a product co-design process involving business, software provider and researchers is a challenge. Each stakeholder has unique goals:...

Courage to Do the Impossible – A Hands-On Workshop!

31 January 10:00-10:45
Seminar room 3
Have you ever wished you’d have the courage to try something new and different? If so, this workshop is made...

How to Create a Product by Combining AI With Real-Time Data?

31 January 10:00-10:45
Seminar room 4
How can we give AI access to the world around us to get it to empower us? Two ambitious companies...

Patents for Entrepreneurs

31 January 14:00-14:45
Seminar room 3
Join our workshop to learn the Game of Patents! Led by serial entrepreneur Ola Wassvik, co-founder and former CTO of...

Creating a Startup Sales and Growth Marketing Machine

31 January 14:00-14:45
Seminar room 4
The workshop gives you examples and optimal methods of growing your startup sales and client acquisition in a sea of...

From Campus to Deep Tech Founder: How Can Student Ventures Have an Impact?

31 January 11:00-11:45
Seminar room 4
Join TalTech to explore how Europe’s tech-savvy students are driving innovation, from satellites to solar cars and hydrogen solutions. Learn...

See schedule

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Tickets from €139

Tickets

Find your perfect ticket type! All ticket types grant access to all three festival days on 29-31 January 2025. 

Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.

Visitor

209 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW

Startup

179 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW

Investor

359 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW

Executive

359 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW

One-Day

139 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW